Tom Holland will be seen in many places around the world in 2026 with two major films released this year. On Wednesday morning, the actor participated in a rather unusual event by climbing onto a parking lot at Sherman Oaks Galleria. The reason was justified: his non-alcoholic beer brand BERO presented the second annual Padel Classic. The invited tournament featured names from the worlds of sports, entertainment, and culture, including Simu Liu, Steve Aoki, Rainn Wilson, Jay Shetty, and Diplo, as well as Holland's wife, Zendaya. In an interview with The Hollywood Reporter, Holland stated, "The goal of BERO is to build community, reach people, foster friendship, and spend time together," adding, "Padel is one of my favorite sports. I love playing with my family. The social aspect is great. People who aren't as good as tennis players can still succeed in padel. I'm really happy to be here today to celebrate BERO and meet fun people."

Before the event, Holland had a 10-minute interview with The Hollywood Reporter about the BERO brand, his journey to sobriety, and his preparations for two major films set to release in the summer. When discussing the new bottle design, he said, "I love the new bottle. When the company was founded, I always wanted to come out with a glass bottle while thinking about the bottle design. But logistics made it more complicated. It's very exciting to see the bottles here today," he remarked, pointing to operations manager Neha Soi.

The bottle design has a sleek and minimalist look. Holland noted that his biggest contribution to the bottle design was in marketing and branding: "I wanted to create something that doesn't scream non-alcoholic beer. Many non-alcoholic beer companies use blue bottles, which indicate that it's non-alcoholic. But I didn't want to visually see that I wasn't drinking alcohol at a bar. BERO's plan was to create a product that people could drink in a bar with friends who are drinking beer at full strength, without being noticed for the wrong reasons."

When asked how having his own brand has impacted his journey to sobriety, Holland gave an open response: "It's been very helpful. There are two benefits here. I love the product, I love the brand, and I love the people I work with. But it has provided a significant push in my journey to sobriety because our entire business is built on integrity. It would be extremely hypocritical for me to drink alcohol while selling non-alcoholic beer. It provides a great motivation for the company, supports my sobriety, and gets easier every day. I'm very grateful for the support it gives to the company and me in my journey to sobriety."